Bright Hill Islamic Montessori excelled in early childhood education with a strong Islamic foundation but struggled with scaling and sustainability. Under Norlinda Daud’s leadership, strategic mentorship and business growth consulting helped the institution navigate challenges, leading to expansion into six branches and serving over 500 students.
"When I founded Bright Hill Islamic Montessori, my goal was to provide quality early childhood education that nurtures both intelligence and strong Islamic values. What started as a small initiative in my neighborhood has now grown into a thriving institution with six branches and over 500 students under our guidance. But this journey was not without its challenges."
The Movement Control Order (MCO) in 2020 was one of the most difficult periods we faced. With schools forced to close and revenue streams cut off, many kindergartens had to shut down permanently. I, too, was uncertain about what the future held. However, rather than retreating, I chose to seek guidance.
Through structured coaching, I learned how to navigate the crisis, strengthen my business model, and make strategic decisions that would ensure long-term sustainability. Instead of scaling down, I made a bold move—I expanded. While others were closing their kindergartens, I acquired two additional shop lots to open new branches.