Andalusia Travel & Tours Sdn. Bhd. has done it again. Yesterday the company picked up two prestigious awards at the special 20th anniversary edition of The BrandLaureate BestBrands Awards 2025, held at Shangri-La Hotel, Singapore.
This recognition is more proof of how far Andalusia has come, and how solid its position is as a leader in umrah and hajj group management — not just in Malaysia, but internationally. It sits right in line with their vision: to be a world-class brand that the ummah can trust.
THE TWO MAIN AWARDS ANDALUSIA WON:
- The BrandLaureate 20th Anniversary Special Limited Edition Best Brand Award 2025
(Category: Umrah Travel & Tour – International Expertise) - The Brand Leadership Award 2025 – Industry Icon
(Recipient: Hajah Ida Riswana Idris, Co-Founder of Andalusia)
CLEAR LEADERSHIP, BUILT ON INTEGRITY
None of this would have happened without the extraordinary leadership behind it — her husband Tuan Haji Ibrahim, Founder and Managing Director; Hajah Ida Riswana Idris, Co-Founder; and Ustaz Dato’ Daud Che’ Ngah, Chairman of the company.
Together, these three leaders set a clear, strong and strategic direction that takes Andalusia global — with professional systems, integrity and systematic management.
IT STARTED WITH A MOTHER’S WISH – AND BECAME A BIG TRANSFORMATION
2016 was the turning point. Hajah Ida joined the RichWorks mentoring programme — not for herself, but for her 18-year-old daughter, Hajah Izzati. Hajah Izzati chose to learn business in the real world instead of going the university route like most teenagers.
That was where the transformation began — for Hajah Ida and Hajah Izzati, and for Andalusia. Not just in operations, but across the board: leadership, marketing, systems, jemaah management and organisational growth.
As a business mentor, I (Datuk Wira Dr. Azizan Osman) and the RichWorks team are proud to have played a small part in Andalusia’s development and rise over the last 9 years, right up to where they are today.
THE FACTS THAT BACK ANDALUSIA’S POSITION – AND WHAT YOU CAN TAKE FROM IT
- 62 branches across Malaysia
- Close to 500 staff (more than 60% are women)
- Target of bringing 80,000 umrah and hajj pilgrims a year
- A track record of managing tens of thousands of jemaah every year since the company was founded
RISING WHILE OTHERS FELL
When the pandemic hit and many companies in the travel industry collapsed, Andalusia chose to rise and innovate. They didn’t just keep the company alive — they kept looking for new ways to serve, to look after their people and to stay a source of hope for the jemaah.
This is proof that when a company is led by people with big hearts, knowledge and strategy, no crisis is too big to face! Like I’ve said before, every challenge or crisis can become an opportunity for those who know it and are ready for it!
WOMEN AS THE BACKBONE OF TRANSFORMATION
The special recognition for Hajah Ida as Industry Icon is a symbol of how strong women are in business. She has led with care, patience and courage — proving that women are not just supporters, but key drivers in building an empire and a legacy.
Today she is an inspiration to thousands of other women who want to build a career, build a business and make an impact on society.
CONGRATULATIONS ANDALUSIA, THIS IS JUST THE BEGINNING!
These two awards are not the end. They mark the start of a bigger, more global phase.
My prayer is that Andalusia keeps growing as a Muslim company that serves the ummah professionally and with full trust.
Congratulations Hajah Ida. Congratulations Tuan Haji Ibrahim. Congratulations Ustaz Dato’ Daud. Congratulations Hajah Izzati. Congratulations Andalusia. Malaysia is proud of all of you!
– Prof. Datuk Wira Dr. Azizan Osman
These two awards are not the end. They mark the start of a bigger, more global phase.
Prof. Datuk Wira Dr. Azizan Osman
Business growth strategist, mentor and TV & podcast host – guiding founders and MSMEs through expansion and scale.